Poppy Preschool Cooperative

BRAND DESIGN

A stylized orange flower with five petals and a dark center.

THE PROJECT:

My son’s preschool, DCCNS, has been teaching and nurturing children for 50 years. When they approached me about changing their name to “Poppy Preschool Cooperative” and completely revamping their branding and logo, I could not have been happier to say “Yes”! This project is very close to my heart, as I have found a community of parents and friends who I cherish there. My hope is that this fresh start will set them up for the next 50 years and beyond.

A person holding a white tote bag with a colorful logo for Poppy Preschool against a beige background. The logo features a large orange poppy flower, with text around it that reads 'Building Community Through Play Since 1973.'
Colorful rainbow with red, orange, light blue, and gray bands.
A young girl with blonde hair, wearing a yellow beanie, a white t-shirt with 'poppy preschool cooperative' logo, pink pants, and gray sneakers, sitting on a wooden table in a cozy room.
Green leaf with multiple rounded lobes on a black background.
Person wearing a red apron holding a colorful floral mug near a window.
A young woman wearing a white hoodie with a yellow flower and green text that reads 'poppy preschool cooperative,' standing against a light background, adjusting the hoodie.
Green watering can pouring water, with water drops falling from the spout.
Sticker with orange poppy flower and green circular text that reads "Poppy Preschool Cooperative" around the flower.
Illustration of a flower with orange petals and green leaves on a dark background.
Line drawing of a geodesic dome structure with interconnected triangular panels
A visual infographic explaining the concept of a cooperative, featuring four panels with illustrations of a watering can pouring water onto various flowers and plants, set against different colored backgrounds.
Close-up of scattered brown sprinkles on a black background.
A person sitting on a couch using a laptop to view a preschool website, with children playing on a colorful playground on the screen.
Colorful geometric shapes surrounding a black puzzle piece in the center.
Smartphone with a floral patterned case featuring large, colorful flowers in green, orange, blue, pink, and purple on a cream background.
White coffee mug with a yellow flower logo and green text that reads 'Poppy Preschool Cooperative Playing Since 1973' on a green background, with steam coming from the hot beverage inside.
An abstract blob shape with a peach color on a transparent background.
Illustration of a green seaweed or aquatic plant with multiple branches and oval-shaped leaves.
Light blue sketch of a small tricycle with a large front wheel and two smaller rear wheels on a black background.
Young boy sitting on a beige couch, wearing a white T-shirt with the logo 'poppy preschool cooperative' and an orange poppy flower, looking to the side.
A stylized graphic of a yellow-orange hibiscus flower with a black center and five petals, alongside three rainbow-colored bands in red, orange, and pink.
A can of red paint with a paintbrush resting on top.
A black outline of a hand holding an orange pencil with black text that reads 'Design With Zoe' and a pink eraser at the tip.

Explore More…

Shape resembling a blob or abstract form with curved edges, in light beige color on a black background.
Orange shopping bag with a black outline and a flower design on the front.

BRANDING PROJECTS

Custom branding and logo design for a new business or passion project. 

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White abstract shape.
Orange movie camera icon with black outline and film reel lens.

TV & FILM GRAPHICS

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Text logo that reads 'Design with ZOE' in large, bold, orange letters with a starburst symbol.

 Based in Yolo County, CA. Designing for folks everywhere.